Data Protection Declaration
Thank you for your interest in our website. In the following we would like to provide you with information on how we ensure that your data are protected and which data are collected for which purposes via our online services.
General information
1. Name and contact details of the data controller
PREMIUM Exhibitions GmbH
Charlottenstraße 4
10969 Berlin
E-mail: info@premiumexhibitions.com
2. Contact for issues related to data protection
You can contact our Data Protection Officer Marco Tessendorf (procado Consulting, IT- & Medienservice GmbH, Warschauer Str. 58a, 10243 Berlin) by e-mailing datenschutz@premium-group.com or at our postal address by adding ‘For the attention of the Data Protection Officer’.
3. Your rights regarding your data
In accordance with the EU General Data Protection Regulation (GDPR), you have the following rights regarding the personal data relating to you:
• Right to information
• Right to rectification
• Right to deletion
• Right to restriction of processing
• Right to data portability
Should you wish to exercise your rights, please contact our Data Protection Officer.
You also have the right to complain to a data protection supervisory authority about our processing of your personal data.
4. Hosting of the website
The PREMIUM Exhibitions GmbH website is hosted by IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany. As part of our collaboration we will not pass any personal data regarding your visit to our website directly to IONOS SE. It may nonetheless happen that IONOS SE has at least potential access to personal data, e.g. in the context of carrying out maintenance work. Since ‘order processing’ still takes place in these cases, in accordance with Art. 28 GDPR, we have concluded a data protection agreement with IONOS SE in accordance with this provision. The protection of your personal data is also guaranteed within this agreement.
The use of IONOS SE to host our website serves the purpose of maintaining the legitimate interest of providing our website to you so that it is the best it can be from a technical perspective. The legal basis for this is Art. 6 Para. 1 (f) GDPR.
Collecting and using your data
1. When you visit our website
In the case of merely informative use of our website, i.e. if you do not register or otherwise provide us with information, our system automatically records data and information that your browser transmits to our servers (known as access data):
- your IP address,
- the country from where you are accessing our websites,
- the website that you viewed last before visiting our websites,
- the search term used if you landed on our websites via a search engine,
- the actual web pages that you visit on our website,
- your internet service provider,
- your web browser and operating system that you use to access our websites,
- the files that you download from our websites,
- the date and time of your visit and the length of time you spend browsing our websites.
The data will also be stored in log files on our system. These data are not stored together with other personal data pertaining to the user.
The temporary storage of the data by the system is necessary in order to enable you to view our website. To this end the user’s IP address in particular must be stored for the duration of the session. Storage in log files takes place in order to ensure that the website is able to function correctly. In addition, the data are used to guarantee the security of our information technology systems. The data are not analysed for marketing purposes in this context. For these purposes, our legitimate interest in the processing of data is Art. 6 Para. 1 (f) GDPR.
The data are deleted as soon as they are no longer necessary for the purposes for which they were collected. Where data are collected to enable the provision of the website, the data are deleted when the respective session ends. In the event of the data being stored in log files this will take place at the latest 30 days afterwards.
The collection of the data to enable the provision of the website and storage of the data in log files is essential for operating the web page. Website users therefore do not have an option of opting out.
2. Cookies
In addition to the aforementioned data cookies will be stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive associated with the browser you are using, and are the means by which the entity (in this case us) that places the cookie receives certain information. Our websites use cookies, the scope and functionality of which are explained on the following web pages:
https://www.premium-group.com/en/cookies
https://www.premium.fashion/en/cookies
https://www.seek.fashion/en/cookies
https://www.fashiontech.fashion/en/cookies
Various purposes are pursued through the use of the cookies described. The individual purposes can be viewed in detail on the relevant web pages pertaining to cookies.
The legal basis for the use of cookies is Art. 6 Para. 1 (a) GDPR (consent). Your consent is obtained via the cookie consent banner and can be revoked or changed at any time on the above web pages.
Where the use of cookies is necessary for technical reasons, the legal basis is our legitimate interest in providing the website in accordance with Art. 6 Para. 1 (f) GDPR.
3. Analysis tools and advertising
a) Website analysis with Google Analytics
Description and purpose of the data processing
This website uses Google Analytics, a web analysis service provided by Google. Google Analytics uses cookies that are stored on your computer and enable the user’s browsing behaviour on our website to be analysed. The information generated by the cookie regarding the use of this website is usually transmitted to a Google server in the US and stored there.
We use Google Analytics to analyse the use of our website and enable us to regularly improve the site. The statistics generated help us to improve our offering and make it more interesting for you the user.
This website uses Google Analytics with the extension that anonymises the IP addresses.
Legal basis for the data processing, right of revocation
Legal basis for the use of Google Analytics and the associated data processing is your consent in accordance with Art. 6 Para. 1 (a) GDPR. You may at any time revoke or amend your consent via the settings in the cookie consent banner or via the ‘Cookies’ link in the footer.
Storage period
The data are deleted as soon as they are no longer required for our purposes. We do this after a period of 14 months.
We have no influence over the length of time for which data are stored by Google, this period is determined by Google LLC. The storage period is given as two (2) years.
The service provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
b) Website analysis with Pardot
Description and purpose of the data processing
This website also uses a Pardot analysis tool from salesforce.com Inc. Two cookies are placed by Pardot Services. These include a ‘visitor cookie’ and a ‘Pardot app session cookie’. An identification number is generated by the visitor cookie, which is used to identify the browser of the website visitor. The identification number is a generated numerical code that has no meaning outside of Pardot Services. The 'Pardot app session cookie' is only placed if a customer logs into the Pardot app as a user. All cookies only receive the numerical code generated.
We use Pardot to enable us to analyse and regularly improve the use of our website. To this end, we analyse the user and click behaviour on our website in order to be able to tailor our communication better to customers’ needs.
Legal basis for processing the data
The legal basis for the use of Pardot analysis tools and the associated data processing is your consent in accordance with Art. 6 Para. 1 (a) GDPR. You may at any time revoke your consent via the settings in the cookie consent banner.
Storage period
The data are deleted as soon as they are no longer required for our purposes. We do this after a period of three (3) months.
4. Contact requests and communication
Description of the data processing
On our website users have the option of contacting us through the e-mail addresses provided. In this case, the user’s personal data submitted with the e-mail are stored.
In this context no data are passed on to third parties. The data are used solely for processing the enquiry.
Legal basis and purpose of the data processing
The legal basis for the processing of the data is Art. 6 Para. 1 (f) GDPR (legitimate interest). The data processing serves as the means to process your contact request. This is also the necessary legitimate interest for processing the data.
Where, in individual cases, making contact is targeted at implementing precontractual measures or concluding an agreement, the legal basis for processing is Art. 6 Para. 1 (b) GDPR (initiating the contract, fulfilling the contract).
Length of time for which the data are stored
The information you transmit to us remains in our keeping until you ask us to delete it or until the reason for storing the data expires. Mandatory legal provisions – especially legal retention obligations – remain unaffected.
Option to opt out
Those who have submitted enquiries can at any time e-mail datenschutz@premium-group.com to request that their personal data that they submitted to us by e-mail or via the contact form be deleted from the database.
5. Newsletter
Description and purpose of the data processing
On our website you have the option of subscribing to our newsletter that we send out regularly to tell you about our events, and the tickets for and invitations to these events.
We use a double opt-in procedure for those subscribing to our newsletter. This means that, after your registration, we will send you an e-mail to the e-mail address you specified to ask you to confirm that you would like to receive the newsletter. If you do not confirm your subscription within 24 hours your data will automatically be deleted within 30 days. Moreover, in each case we will save your IP addresses and the timings of when you registered and confirmed your subscription. The purpose of the procedure is to prove your registration and, where applicable, to bring any possible misuse of your personal data to your attention. The only information we require to send you the newsletter is your e-mail address.
Legal basis for processing the data
The legal basis for the use of your email address for the purpose of sending the newsletter is Art. 6 Para. 1 (a) GDPR (consent).
The legal basis for the storage of your IP address and the registration date is Art. 6 Para. 1 (f) GDPR (legitimate interest). Our legitimate interest in the data processing is to determine your registration and, where applicable, to bring any possible misuse of your personal data to your attention.
Storage period
The data are deleted as soon as they are no longer necessary for the purposes for which they were collected. The data transmitted by the user during registration are therefore stored for as long as the newsletter subscription is active.
We store your email address for the purpose of sending out the newsletter until you revoke your consent to receiving it.
Revocation option
You may revoke your consent to the newsletter being sent at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the link provided in every newsletter e-mail, or by e-mailing datenschutz@premium-group.com. The consequence of revoking your consent is that the data that were collected during the registration process will be deleted.
Service provider
We have outsourced the mailing of our newsletter and the associated processing of the aforementioned data to the Pardot tool from service provider Salesforce: Salesforce.com, inc. Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States. Further information regarding the service provider’s privacy policy is available at: https://www.salesforce.com/company/privacy/
Newsletter performance tracking with Pardot
We would like to point out that we evaluate your user behaviour when sending out the newsletter. To this end we use the Pardot analysis tool from salesforce.com Inc. The emails sent contain ‘web beacons’ for evaluation purposes. These are single-pixel files that are retrieved when opening the newsletter on our service provider’s server. We link the above access data and the web beacons to your e-mail address and an individual ID for the evaluations.
This information can be assigned to individual newsletter recipients for technical reasons. However, it is neither our objective nor that of the service provider to observe individual users. The evaluations rather serve to help us identify our users’ reading habits and to adapt our content to suit them, or to send different content depending on our users’ interests.
You may at any time revoke your consent to the sending of the newsletter and the measurement of its performance with future effect. You can declare your revocation by clicking on the link provided in every newsletter e-mail, or by e-mailing the contact details specified in this Privacy Policy. It is unfortunately not possible to revoke your consent purely to the analysis of the newsletter’s performance.
The information will be stored for as long as you are subscribed to the newsletter. Once you have unsubscribed we store the data in a purely statistical and anonymous way.
Furthermore, we have concluded a ‘Data Processing Agreement’ with Salesforce. This is a contract in which Salesforce commits itself to protecting our users’ data; to processing this data in compliance with the data protection stipulations in our agreement; and, in particular, not to pass the data on to third parties.
6. Registering and applying to PREMIUM GROUP events
Description and purpose of the data processing
You can register for the PREMIUM GROUP events on our website. When registering, the data you provide (your name, your e-mail address, your telephone number if applicable, your position in the company, the sector in which the company operates) will be stored by us in order to process your registration.
Legal basis for the data processing
The legal basis is the fulfilment of the underlying agreement in the context of registering for one of our events in the sense of Art. 6 Para. 1, Sentence 1, (b) GDPR.
Storage period
The length of time for which the personal data collected during the process of registration for the PREMIUM GROUP events are stored is based on the respective legal retention period. Once the deadline has passed we routinely delete the corresponding information provided that it is no longer required for initiating or fulfilling a contract.
7. Ordering PREMIUM GROUP event tickets online (ticketing)
Description and purpose of the data processing
If you order tickets to PREMIUM events via our website, your name, your e-mail address, your telephone number if applicable, your position in the company and the sector in which the company operates will be stored by us to enable us to process your order. Following receipt of the order you will receive an order confirmation with an invoice by e-mail.
Legal basis for the data processing
The legal basis is the fulfilment of the underlying agreement in the context of registering for one of our events in the sense of Art. 6 Para. 1, Sentence 1, (b) GDPR.
Storage period
The length of time for which the personal data collected in connection with online orders made are stored is based on the respective legal retention period. Once the deadline has passed we routinely delete the corresponding information provided that it is no longer required for initiating or fulfilling a contract. You can find further information on online ticketing in our General Ts&Cs: https://premium-group.com/de/general-terms-and-conditions.
8. Photo and video recording
Please note that commissioned photographers will take photos and videos during the event.
Description and purpose of data processing
• Internal documentation as part of presentations and for corporate communication
• for publication on our website and for publication on our social media channels (e.g. LinkedIn, YouTube).
Legal basis of data processing
Art. 6 paragraph 1 letter a GDPR (your implied consent)
Transfers to third countries
As part of the publication on the Internet (on our website and on the social media channels), it is likely that the published information will also be transmitted to so-called insecure third countries in which there is no data protection level appropriate to the EU standard.
Storage period
until the consent is revoked, but no longer than 10 years
Rights of data subjects
• Right to information (Article 15 GDPR)
• Right to rectification or erasure (Art. 16/ Art. 17 GDPR)
• Right to restriction of processing (Article 18 GDPR)
• Right to data portability (Art. 20 GDPR)
• Right to object (Art. 21 GDPR)
• Right of appeal to the competent supervisory authority (Article 77 GDPR)
9. Applying for a stand
Description and purpose of the data processing
You can apply online for a stand via our website. For this purpose, we collect the following mandatory information: company, title, contact person (surname, first name), street, house number, postal code, town, country, telephone number and e-mail. Entering additional, separately marked data (fax, homepage) is voluntary.
Legal basis for the data processing
The legal basis is the fulfilment of the underlying agreement in the context of registering for one of our events in the sense of Art. 6 Para. 1, Sentence 1, (b) GDPR.
Storage period
The length of time for which the personal data collected in connection with applying for a stand are stored is based on the respective legal retention period. Once the deadline has passed we routinely delete the corresponding information provided that it is no longer required for initiating or fulfilling a contract.
Processing for representing digital brands
As part of applying for a stand at one of our events there is the option of displaying your brand information on our digital platforms with your consent. To do this, your brand information and your contact details given will be displayed on the PREMIUM GROUP websites and the PREMIUM GROUP APP.
We use our partner company, JOOR, to carry out the digital processing of this information. Our partner JOOR, Inc. manages the www.joor.com website. This is the basis for our digital brand profile on the PREMIUM GROUP app. In addition, our Brand List on the PREMIUM GROUP website links to our partner.
The legal basis for the use of your data for the purposes specified above is your express consent in the sense of Art. 6 Para. 1 (a) GDPR. You may at any time revoke the consent you have previously granted without providing reasons for doing so. Should you revoke your consent your personal data will no longer be used for the purposes specified from this point of time. Any applicable statutory retention periods may potentially preclude deletion.
10. Our social media pages
Data processing in combination with social media
We maintain publicly accessible profiles in social networks. The individual social networks we use can be found below.
Social networks such as Facebook, Instagram and Twitter can in principle analyse your user behaviour in depth if you visit their websites or a website with integrated social media content (e.g. ‘Like’ buttons or advertising banners). By visiting our social media pages this triggers numerous processing operations relating to data protection. Specifically:
When you are logged into your social media account and visit our social media pages, the operator of the social media portal can associate this visit with your user account. Your personal data may also potentially be collected when you are not logged in, or if you do not have an account with the social media portal in question. In this case, for example, the data are collected via cookies that are stored on your end device; or through recording your IP address.
Using the data gathered in this way the operators of the social media portals can create user profiles that log your preferences and interests. In this way operators can show you interest-based advertising both within and outside of the respective social media pages. Where you have an account with the relevant social network the interest-based advertising can be shown on all devices that you are or were logged into.
Please note also that we cannot trace all processing operations on social media portals. Depending on the provider, therefore, further processing operations may potentially be carried out by the operators of the social media portals. For details on this please refer to the conditions of use and privacy policies of the respective social media portals.
Legal basis for the data processing
Our social media pages are designed to ensure the widest possible presence on the Internet. This is our legitimate interest within the meaning of Art. 6 para. 1 (f) GDPR. The analysis processes initiated by the social networks are based, where applicable, on different legal bases that are specified by the operators of the social networks (e.g. consent in the sense of Art. 6 Para. 1 (a) GDPR).
Responsibilities and assertion of data subject rights
When you visit one of our social media pages (e.g. Facebook), we are jointly responsible together with the operator of the social media platform for the data processing operations triggered by your visit. You may in principle assert your rights (to disclosure, rectification, deletion, restriction of processing, data portability and right to appeal) to both us and the operator of the social media portal in question (e.g. Facebook).
Please note that, despite our joint responsibility with the social media portal operators, we do not have full influence over the data processing operations carried out by the social media portals. Our options are determined by the company policy of the respective provider.
Storage period
The data we collect directly via the social media pages are deleted by our systems as soon as the purpose for which they were collected expires; or if you request the deletion; if you revoke your consent to the data being stored; or if the purpose for data storage no longer applies. Stored cookies remain on your end device until you delete them. Mandatory legal provisions – especially retention periods – remain unaffected.
We have no influence on the length of time your data are stored by operators of social networks for their own purposes. For further information on this please refer to the operators of social networks directly (e.g. in their privacy policies, see below).
Social media in detail
Facebook and Instagram
We have profiles on both Facebook and Instagram. The provider is Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
You can adjust your advertising settings independently in your user account. To do this click on the following link and log on. You can find further details in Facebook’s privacy statement and https://de-de.facebook.com/help/instagram/519522125107875 .
As part of our presence on Instagram we use the Later platform supplied by Victory Square Media Inc., 800 – 1500 West Georgia, Vancouver, BC V6G 2Z6 Canada.
This enables us to analyse the activity on our account. No personal data are collected in the process. You can find further information on the Later GDPR help page.
YouTube
We have publicly available videos on YouTube. YouTube is operated by Google 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. You can find details of how Google processes your personal data here: https://policies.google.com/privacy
We use the Twitter short messaging system. The provider is Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
You can adjust your Twitter privacy settings independently in your user account. To do this click on the following link and log on. You can find further details in Twitter’s privacy statement.
We have a LinkedIn profile. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
For further details on how the company processes your personal data please refer to LinkedIn’s privacy policy.
Vimeo
We have a profile on Vimeo, Inc., 555 West 18th Street, New York, New York 10011, USA.
You can find further information on data protection by going to https://vimeo.com/privacy
Transfer of data to external recipients
In order to fulfil our contractual obligations and services, where necessary we will forward your data to the following external bodies for the stated purposes:
Organisation and handling of the event registration:
Affiliated companies of PREMIUM and selected organisers and hosts of national and international trade fairs, exhibitions, conferences and events, etc. that need your data to simplify registration and avoid multiple registrations.
Exhibitors at our trade fairs and events as well as selected partner companies which, among other things, process the personal data on our behalf and with whom we have concluded an order processing contract in accordance with Art. 28 GDPR. These services include, for example, ticketing for our trade shows and events, mailings, stand services and catalogue entries.
Our exhibitors and collaboration partners who have the option of using electronic devices to retrieve your personal data via a scan function, and of processing the data to the extent necessary, and, among other things, of providing you with special offers tailored to your interests, insofar as you consent to having your ticket scanned. This scan is on a voluntary basis. By allowing your ticket to be scanned you are giving your express permission for the party scanning it (in particular the exhibitor) to gain direct access to the data you entered when registering (structural data), with the exception of bank account or credit card details. Legal basis is Art. 6 Para. 1 Sentence 1 (a) GDPR.
Any further disclosure of personal data to third parties will be carried out solely in the context of order processing as well as, in individual cases, if you have agreed in advance or if we are required by law to disclose the data to the public authorities.
Use of the data for marketing purposes:
PREMIUM, our partner company Joor, Inc. and our exhibitors and collaboration partners are able to use data collected for their own marketing purposes, insofar as you have specifically consented to such use. Please refer to our General Terms of Service.
Moreover, we may pass on your data to providers whom we have commissioned to render PREMIUM services or to relay our PREMIUM newsletters for these purposes, where we have concluded an appropriate contract with the third parties involved regarding the order processing.
You may revoke your consent at any time. You may revoke your consent by clicking on the link provided in every e-mail, by e-mailing datenschutz@premium-group.com or by sending a message to the contact specified in the legal information.
Links
Our website contains links or shortcuts through to other websites, e.g. to external websites and offers belonging to our partner companies. We take reasonable care to check these links and the external websites in question usually have their own privacy policies. For these policies that we have no association with we expressly assume no liability and we ask you to ensure you do your own independent research on the privacy practices of the provider of the respective external website.
Correct as of: 02/2022